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Watch Mr Selfridge on UK ITV Provides UK Web Users with Free Live and on Demand Viewing of Mr Selfridge on ITV Player.


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Period drama telling the lavish story of Mr Selfridge, American founder of the iconic self-named London department store. Watch on ITV and on ITV Player.




Mr Selfridge follows the story of American entrepreneur Harry Gordon Selfridge (Jerry Piven) – an ambitious and lavish man who takes the ambitious move of building London the finest and largest department store in the world. After a stint in Chicago transforming the city’s Marshall Fields into a modernised department store, he decides to do the same for the retail-deprived English capital.

Following Mr Selfridge’s highly-charged, indulgent life and his quest to bring a palatial shopping experience to the ‘dead end’ of Oxford Street, the series accounts his professional and personal life – often dramatically intertwined.

His true soul mate is wife Rose (Frances O’Connor), but for Mr Selfridge curiosity and obsession with the female form gets the better of him, leading to numerous extra-marital affairs, notably with the emotionally demanding music hall artiste Ellen Love (Zoe Tapper).

Harry Selfridge (known as ‘Mile a Minute Harry’ for his boundless energy) uses his adoring infatuation of women to sculpt the ultimate lavish shopping experience in the form of Selfridges – a world where glamour, luxury and indulgence define one of the most irresistibly unique retail environments of the era.

Selfridges the department store provides a wonderfully fitting dramatic backdrop for the life of decadence that Mr Selfridge becomes so embroiled in.

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